In the 1990’s, Susan Sly was one of the first online health coaches. Her Making Fitter Bodies brand attracted clients from rock stars to pro athletes. Susan knew that the future would be online marketing and as an early adopter felt certain she would grow a multi-million dollar brand. Her success led her to television and radio, writing, and speaking.
A few years later, tragedy struck and Susan was diagnosed with progressive multiple sclerosis, lost her brick and mortar business, and ended up homeless as a single mom. She declared that she would spend the rest of her life helping women succeed. She knew, however, that first, she needed to put her life back together.
In 2003, she started another e-commerce business as an affiliate of a company and went on to generate over $1.7 billion in sales. At the urging of a friend, Susan forrayed back into the world of speaking and writing. When she needed automation, she hired a consultant who charged her almost five figures per month to run her account and Susan became frustrated with the time lag of her ideas coming into inception.
After hiring another team who charged her even more, and dealing with the same levels of frustration, she made a decision to never overpay for something she didn’t understand. Yes, the agencies were helpful however not understanding what she needed ended up costing her almost hundreds of thousands of dollars.
In 2017, Susan founded Agency 8 and made it her mission to teach small business owners and startup founders how to run their own automation or at least to understand it. Today, Agency 8 has helped hundreds of businesses become more automated with lead generation, communication, marketing, and sales.
The goal of Agency 8 is to help startups, and small businesses, automate the processes that take up the valuable time that could otherwise be spent working on their companies. Susan understands that many business owners do not have the desire to run their own automation however even the run-for-you service packs come with training so those 2:00 a.m. ideas such as building a lead funnel or deploying emails to investors can be done with ease.
At the end of the day, the focus is clear – let’s help startups and small businesses get to their first million in revenue as they create a solid foundation that is built on the rock and not on the sand.